ASICS Tiger and Slam Jam team up again for a new collaboration in restyling the iconic Gel-Mai.

The ASICS Tiger Gel-Mai was first released back in the late '90s and featured a head-turning construction that completely ditched the iconic Tiger Stripes for a one-piece futuristic upper.

With this new collaboration Slam Jam has worked on 2 color combinations, 2 different geometrical pattern: black and blue, green and violet. The Black version with be presented at Slam Jam Milano and on line on Slam Jam Socialism on the 25th of February, with a exclusive launch. The Green version is a more exclusive color combination, available at Slam Jam Milano and on Slam Jam Socialism, plus the 3 top retailers Kith, United Arrows and Nano Univers.

The creative direction of the communications assets has been created by Office Magazine.